LET’S CELEBRATE YOUR VICTORIES, WHATEVER THEIR MAGNITUDE.

FOR EVERY BOTTLE SOLD, HERA IS COMMITTED TO CONTRIBUTING TO LOCAL INITIATIVES THAT WILL HELP WOMEN IN NEED.

LET’S CELEBRATE YOUR VICTORIES, WHATEVER THEIR MAGNITUDE.

FOR EVERY BOTTLE SOLD, HERA IS COMMITTED TO CONTRIBUTING TO LOCAL INITIATIVES THAT WILL HELP WOMEN IN NEED.

LET’S CELEBRATE YOUR VICTORIES, WHATEVER THEIR MAGNITUDE.

FOR EVERY BOTTLE SOLD, HERA IS COMMITTED TO CONTRIBUTING TO LOCAL INITIATIVES THAT WILL HELP WOMEN IN NEED.

Story

A CLASSIC REINVENTED

HERA REPRESENTS A NEW ERA.

INSPIRED BY DISCOVERY, PROGRESS AND DIVERSITY, HERA CREATES INNOVATIVE, UNIFYING AND SYMBOLIC SPIRITS WITH LESS ALCOHOL.

THE APPROACH IS SIMPLE: THE USE OF LOCAL, NATURAL AND QUALITY INGREDIENTS MAKES IT POSSIBLE TO REINVENT GREAT CLASSICS ACCORDING TO THE CHANGING NEEDS OF SOCIETY.

HERA BELIEVES THAT IT IS ESSENTIAL TO DARE: DARE TO BE YOURSELF, DARE TO GO FOR IT AND DARE TO ASSERT YOURSELF. WHETHER AN ACHIEVEMENT IS SMALL OR LARGE, SHARING A GLASS OF HERA OR GIVING A BOTTLE AS A GIFT IS A SYMBOL OF FULFILLMENT AND FREEDOM.

Products

Recipes

HERA SOUR

Ingredients

  • 2.0 OZ HERA
  • 0.25 OZ MAPLE SYRUP
  • 0.75 OZ FRESH LEMON JUICE
  • 1 EGG WHITE

Topping

  • 2 DASHES OF ANGOSTURA BITTER (OPTIONAL)

Instruments

  • SHAKER
  • FINE STRAINER

Steps

  • IN A SHAKER, ADD ALL THE INGREDIENTS EXCEPT FOR THE ANGOSTURA BITTER WITH ICE.
  • SHAKE WELL.
  • STRAIN FINELY INTO A CHILLED COCKTAIL GLASS.
  • ADD 2 DASHES OF ANGOSTURA BITTER AND MAKE THE DESIRED PATTERN WITH A STRAW.(OPTIONAL)

LIMONHERA

INGREDIENTS

  • 1.5 OZ HERA
  • SANPELLEGRINO LIMONATA
  • FRESH LEMON JUICE

TOPPING

  • SLICE OF LEMON

INSTRUMENTS

  • SPOON

STEPS

  • POUR HERA DELICATE WHISKY LIQUEUR INTO A GLASS FILLED WITH ICE CUBES.
  • ADD THE LIMONATA AND THE FRESHLY SQUEEZED LEMON JUICE. STIR.
  • GARNISH WITH THE LEMON.

GODDESS

INGREDIENTS

  • 0.75 OZ HERA
  • 0.75 OZ APEROL
  • 0.75 OZ AMARO MONTENEGRO
  • 1.0 OZ FRESH LEMON JUICE
  • PINCH OF SALT

INSTRUMENTS

  • SHAKER
  • FINE STRAINER

STEPS

  • IN A SHAKER, ADD ALL THE INGREDIENTS WITH ICE.
  • SHAKE WELL.
  • STRAIN FINELY INTO A COCKTAIL GLASS.

HERA COBBLER

Ingredients

  • 2.0 OZ HERA
  • SMALL BERRIES
  • SPARKLING WINE

Topping

  • SMALL BERRIES

Instruments

  • SHAKER
  • PESTLE

Steps

  • IN A SHAKER, ADD HERA AND THE SMALL BERRIES.
  • CRUSH THE INGREDIENTS WITH A PESTLE.
  • ADD ICE AND SHAKE.
  • POUR INTO A WINE GLASS WITHOUT STRAINING.
  • ADD THE SPARKLING WINE.
  • GARNISH WITH BERRIES.

HERA ON THE BEACH

INGREDIENTS

  • 0.75 OZ HERA
  • 0.75 OZ AMBER RUM
  • 0.33 OZ CRÈME DE CASSIS
  • 1.5 OZ FRESH ORANGE JUICE
  • 1.5 OZ REAL CRANBERRY JUICE
  • 0.5 OZ LIME JUICE
  • PINCH OF SALT

TOPPING

  • CHERRY

INSTRUMENTS

  • SHAKER
  • TOPPING PICK

STEPS

  • IN A SHAKER, ADD ALL THE INGREDIENTS WITH ICE AND SHAKE.
  • POUR INTO A COLLINS GLASS AND FILL WITH ICE.
  • GARNISH WITH A CHERRY ON PICK.

THETFORD LEMONADE

INGREDIENTS

  • 1.5 OZ HERA
  • 0.5 OZ PEACH SCHNAPPS
  • 0.25 OZ LUXARDO MARASCHINO
  • 0.75 OZ FRESH LEMON JUICE
  • SODA

INSTRUMENTS

  • SHAKER

STEPS

  • IN A SHAKER, ADD ALL THE INGREDIENTS EXCEPT THE SODA AND SHAKE.
  • POUR INTO A GLASS AND FILL WITH ICE.
  • FILL WITH SODA.

Blackberry sour

WITH HERA DELICATE WHISKY LIQUEUR

Ingredients

  • 1.5 OZ HERA
  • 0.75 OZ FRESH LIME JUICE
  • 0.5 OZ HONEY SYRUP
  • 0.5 OZ DRY VERMOUTH
  • 6 BLACKBERRIES

Topping

  • 1 ANISE STAR

Instruments

  • SHAKER
  • PESTLE
  • FINE STRAINER

Steps

  • CRUSH THE BLACKBERRIES IN THE SHAKER USING A PESTLE.
  • POUR THE REST OF THE INGREDIENTS INTO THE SHAKER.
  • ADD THE ICE CUBES THEN SHAKE VIGOROUSLY.
  • DOUBLE-FILTER INTO A COOLED CUP USING A FINE STRAINER.
  • GARNISH WITH THE ANISE STAR.

Notes

  • Honey syrup: 1 part honey for ½ part hot water.

HERA & TONIC

Ingredients

  • 1.5 OZ HERA
  • TONIC WATER

Toppings

  • 2 CUCUMBER SLICES
  • BLACK PEPPER

Instruments

  • BAR SPOON

Steps

  • POUR THE HERA WHISKY LIQUEUR INTO A HIGHBALL GLASS FILLED WITH ICE CUBES.
  • ADD THE TONIC WATER THEN MIX WITH A SPOON.
  • GARNISH WITH THE 2 CUCUMBER SLICES.
  • TURN THE PEPPER MILL TWICE OVER THE CUCUMBER SLICES TO COVER THEM WITH BLACK PEPPER.
Media

IN THE MEDIA

ELLE QUEBEC

ELLE QUEBEC
A woman's spirit. As a businesswoman in a man's world, Marissa Fortin would have liked to enjoy whisky, a spirit that was praised by her colleagues, but she just couldn't do it. More subtle, neither too strong nor too sweet, HERA can be enjoyed neat, on ice, and lends itself wonderfully to various cocktails...
See more

MAG 2000

MAG 2000 APPALACHES
THE STORY BEHIND HERA DELICATE WHISKY LIQUEUR.
See more

COURRIER FRONTENAC

COURRIER FRONTENAC
A DELICATE, ACCESSIBLE AND INCLUSIVE WHISKY LIQUEUR.
See more

Mag 2000 Mauricie

Mag 2000 Mauricie
NEW AT THE SAQ. HERA DELICATE 
WHISKY LIQUEUR IS FEATURED AS 
A PRODUCT OF THE MONTH. 
See more

THETFORD REGION SITE

THETFORD REGION SITE
HERA DELICATE WHISKY LIQUEUR WILL BE 
AVAILABLE AT THE SAQ NEXT WEEK. 
See more

FAQ

What does the name HERA mean?

Stemming from Marissa’s brand vision reflecting a bold new era for the alcohol industry that reflects changing consumer values as well a focus on women in particular, HERA is derived from the words “HER & ERA,” and speaks to the potential that at any given moment anyone has the power to create a new era in their lives.

Why whisky?

As someone who likes the flavour of whisky but not the intensity of its alcohol content, Marissa Fortin, Founder, saw the opportunity to fill a gap in the whisky market.

Why 25% alcohol content?

We believe everyone should be able to enjoy the flavour of whisky without having to commit to the intensity of traditional whisky in flavour and alcohol content

What does HERA Delicate Whisky Liqueur taste like?

The short answer is, it tastes like whisky, only not as intense. Blended from quality, local and natural ingredients sourced in Canada, flavour notes include figs, cocoa and almonds.

Does it taste sweet?

While categorized as a liqueur, HERA Delicate Whisky Liqueur is not a sweet beverage and can be enjoyed just like full-proof whisky neat on its own, on the rocks or mixed into cocktails.

Does it contain a lot of sugar?

No, at 50g/L the sugar content works out to be less than 1.5g per 1 oz serving (ie: 1 jigger or bartender’s shot). In comparison…one OREO cookie contains 4.7g of sugar.

How can I best enjoy HERA Delicate Whisky Liqueur?

While categorized as a liqueur, HERA is not a sweet beverage and can be enjoyed just like full-proof whisky neat on its own, on the rocks or mixed into cocktails.

Are there any comparative products in the market?

Other whisky brands offer whisky liqueurs, but none with an authentic whisky taste and 25% alcohol content.

How is HERA Delicate Whisky Liqueur made?

HERA is made from ingredients sourced in Canada from premium, natural sources, and blended into a proprietary recipe at a facility located in Quebec.

Where is HERA Delicate Whisky Liqueur made?

HERA Delicate Whisky Liqueur is currently made in Quebec.

What are the ingredients?

HERA is made from 6-year-old Canadian whisky, water, maple syrup and natural aromas

Do you own a distillery?

Not yet! HERA has big aspirations, but currently works with an independent production facility.

Where can I buy HERA?

Found at the SAQ, often next to other whisky liqueurs. HERA is sold at a less intense price than traditional whiskies, just like its flavour.

Do you plan on exporting?

Currently only available in Quebec, our plans include Canadian and international distribution. Please contact us for more information.

What does the label art represent?

The abstract artwork on the label evokes the emotions of celebration, freedom, creativity and joy. With its explosive colors and strokes, it also represents the product’s tasting notes which include fig, almonds and cocoa.

Why did you choose Lysa Jordan?

As a strong female artist, Marissa adored Lysa’s work and thought it would be nice if everyone could have a bit of Lysa’s art at home. She reached out to her to ask if she’d be interested in collaborating on our label art. Lysa agreed and we couldn’t be more thrilled with the result!

How does HERA Delicate Whisky Liqueur give back?

At HERA we are committed to raising women up everywhere and donate 1% of sales to organizations that support women. For more information on our donations, please contact us.

 

Our beneficiary until December 31, 2021: